Scal-e
Description
Scal-e facilitates the implementation of acquisition and loyalty strategies for retailers by:
- Harmonizing the customer experience in stores & e-commerce,
- Humanizing communication by allowing field teams to personalize campaigns, while respecting branding, RGPD and marketing pressure
- Compensating franchisees in case of a customer journey involving a multi-store earn or burn,
- Facilitating content personalization or product recommendation to improve web to store or store to web strategies,
- Improving customer acquisition with animation and incentives programs,
- Providing global customer knowledge (after sales service, marketing...) in store
The cloud marketing platform Scal-e, listed by Forrester, offers customized modules: #CDP #Loyalty #Distributed Marketing #Clienteling
