Oui PUB, 3 months later

Name: Oui PUB, 3 months later
Start: 2022-11-29T12:30:00+01:00
End: 2022-11-29T13:00:00+01:00
Location: Paris Expo Porte de Versailles, Hall 4

Nov 29, 2022 | 12:30 PM - 1:00 PM

Description

Oui Pub 3 months later... Or life without leaflets. 3 months after the implementation of the Oui Pub in 14 French local areas, we interviewed national and regional communication managers and points of sale. Discover the first feedback from the field on this major transformation of promotion: What are the challenges for advertisers? What are the actions implemented by the stores? What are the preferred levers to replace the leaflet? What are the first results?

Oui PUB, 3 months later

Nov 29, 2022 | 12:30 PM - 1:00 PM

Description

Presented by

Jonathan LEBORGNE

Je bosse en grande...

Editeur

Arnaud LONGATTE

Nanotera

Directeur Marketing Digital

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