Tech for Retail 2023

SPLIO : How can you increase CRM sales with predictive CDP?

Nov 28, 2023 | 2:30 PM - 3:00 PM

Description

To increase CRM sales, and satisfy the sales ambitions of internal teams (e-commerce, retail, product...), you need to send out more full-base campaigns. But beware of overheating. Excessive marketing pressure can have harmful consequences on the customer experience, and lead to the rejection of marketing initiatives. There's an art to CRM: the art of balance. Today, it's possible to reconcile sales and customer engagement. Discover how you can make CRM easier for yourself and maximize LTV for all your customers with Splio Predictive AI: all the advantages of a complete CDP plus all the benefits of artificial intelligence."

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