Tech for Retail 2023

Bloomreach: Personalization and confidentiality: at the heart of the evolution of third-party cookies

Nov 29, 2023 | 2:00 PM - 2:30 PM

Description

Customers' expectations of personalization and privacy are high, and continue to grow. Not only do they want their experiences to be tailored to their interests, but they also want to be involved in the management of the data used in this respect. And they have every right to be. With the Internet becoming more privacy-centric by the day, your company needs to keep a close eye on developments in third-party cookies. Join us and we'll show you the right strategies for surviving in a cookie-free world from mid-2024!

Presented by

By

Suggested Sessions