SMCP and Snowflake: Centralize and control the consumption of E-commerce data, for better monitoring of digital performance
Nov 28, 2023 | 11:30 AM - 12:00 PM
Nov 28, 2023 | 11:30 AM - 12:00 PM
Description
The harmonization of digital data is a complex and topical issue;
How did Snowflake enable us to centralize E-commerce data (Payments, Orders, Traffic, Objectives)?
In order to provide users with a self-service consumer marketplace and a comprehensive, flexible, harmonized and scalable tool for monitoring digital performance (as close as possible to the data lifecycle).