Tech for Retail 2024

The botanic® recipe for generating +30% more visits and sales from the most satisfied customers

Nov 27, 2024 | 9:30 AM - 10:00 AM

Description

Does it seem counter-intuitive to steer teams by anything other than sales targets? Yet that's what botanic® decided to do, to focus on the quality of the customer experience. Supported for 8 years by SatisFactory, botanic® has deployed numerous actions to embody its DNA: “putting the customer at the center of everything we do”. And it works: - Almost 30 years in business - 78 stores, 90% under own name - A recommendation index (NPS) of 72/100 - And the recipe for generating +30% more in-store visits and sales from customer promoters. Would you like to find out how real-time management of the customer experience feeds the group's dynamics, and botanic®'s sales? Come along to our 30-minute workshop with Elodie PERILLAT, Botanic® Customer Relations and Loyalty Manager, and Bertrand CHRISTOPHE, SatisFactory Sales Director, on Wednesday November 27 at 9:30 a.m. in Room 1.

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