The evolution of DOOH media towards Instore retail media: Benefits for shoppers and significant revenue opportunities for retailers

Nov 27, 2024 | 2:00 PM - 2:30 PM

Description

Through an exclusive study, Scala and Iligo offer you an in-depth understanding of the real opportunity represented by retail media instore.

Presented by

Hortense Brière

ILIGO

Directrice du pôle shopper

Ikram Mniai

SCALA

Sales Director France

By

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