Services at the heart of omnichannel: how Diptyque reinvents the customer experience to meet new consumer expectations

Name: Services at the heart of omnichannel: how Diptyque reinvents the customer experience to meet new consumer expectations
Start: 2024-11-27T13:30:00+01:00
End: 2024-11-27T14:00:00+01:00
Location: Paris Expo, Porte de Versailles - Hall 4

Nov 27, 2024 | 1:30 PM - 2:00 PM

Description

“In a context where omnichannelity and customer experience have become strategic elements for retail, discover how Diptyque, with Booxi, transforms every touchpoint into an immersive, personalized experience. This workshop, with Diptyque in attendance, will highlight: - The evolution towards an experiential retail strategy at Diptyque, including unique services such as personalization workshops and private consultations. - Booxi's role in managing online and in-store appointments, enabling Diptyque to respond precisely and personally to its customers' expectations. - The importance of a consistent omnichannel experience, illustrated by a concrete customer journey integrating different channels (web, store, social networks). - Key data demonstrating the benefits in terms of conversion, customer engagement and increased average shopping basket. This workshop is aimed at decision-makers and teams looking for concrete initiatives to optimize the customer experience within an omnichannel framework.”