Tech for Retail 2024

How Lagardère Travel Retail reinvents engagement and communication with field teams

Nov 27, 2024 | 12:00 PM - 12:30 PM

Description

Discover how Lagardère Travel Retail is transforming engagement and communication with its field teams thanks to YOOBIC, alongside Charlotte DELMAS, Chief Operational Performance Officer & Chief Operating Officer Europe. Charlotte will outline the operational challenges that led to the adoption of YOOBIC, the specific objectives pursued, and the concrete results achieved. She will explain how YOOBIC, initially deployed to optimize communication, has also made it possible to integrate operational use cases, and how this approach supports team performance.

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