INVITATION

invites you to Tech For Retail

Le salon européen du retail
Saison #5 • 24-25 novembre 2025 • Paris Expo, Porte de Versailles

Incremys

Stand

F39
Reserve your free pass now!
*Offer exclusively for retailers, badge value €99 incl. vat
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All exhibitors

Incremys

https://www.incremys.com
F39
Incremys markets a Next-Gen 360° SEO SaaS platform. Our solution enables you to build and implement a data-driven content strategy, with guaranteed results. Developed with our clients, the platform evolves to meet the needs of international digital teams. Our technology combines two types of AI: predictive AI that measures traffic gain potential for each keyword, and personalized generative AI that creates unique texts incorporating your brand DNA, business data, and guidelines, in all languages. Incremys resolves the human vs AI dilemma. Your teams focus on strategic content while delegating all other content to personalized AI: product pages, marketplace listings, subcategory pages, etc. Leading brands such as Accor, Mars, GRDF, Giphar, Bonpoint, Fleury Michon, Picard, Maison Berger Paris, Gamm vert, Naos, Spartoo and Dafy trust us. The results achieved since 2022 are such that one client's agency recommends "deploying personalized AI content across all pages and brands" as "pages created with personalized AI outperform traditional content on all SEO metrics."

MARKETING & COMMUNICATIONE-COMMERCE & OMNICHANNELCRM & CUSTOMER SERVICE
All exhibitors

Our conferences

Nov 25, 2025
2:00 PM2:30 PM
Salle 4
Partner conference

From SEO to GEO: Winning Visibility in the Era of Generative Engines

GEO (Generative Engine Optimization) is emerging as the new frontier of visibility. It promises direct access to demand and personalized answers—but also shifting rules and metrics to rethink. This Keynote offers a clear, pragmatic lens to separate hype from operations and turn your SEO strengths into a GEO advantage. Live, we’ll put LLMs to the test to show, plainly, what truly differs from Google—and what it means for your brand. We’ll share a simple method to measure and improve your GEO visibility, focusing on the levers that matter. We’ll also address the limits and pitfalls of measurement and open the horizon: tomorrow, sponsored formats and an application ecosystem where search flows into action. Format: an instructional session, paced by live demos and real-world insights, so you leave with a concrete, actionable decision framework.
Iban Touchet
IncremysCEO
MARKETING & COMMUNICATIONE-COMMERCE & OMNICHANNELNEW TECHNOLOGIES / IA

THE FUTURE IS NOW!


Tech For Retail, the event that defines the evolution of retail through tech.

Tech for Retail is the European trade show that is reinventing retail. It offers a comprehensive and relevant overview of digital tools and technological and eco-responsible innovations for the retail professions. From Supply Chain to Customer Loyalty, technology is imposing itself on retailers, more and more every day and at every level.
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