INVITATION

invites you to Tech For Retail

Le salon européen du retail
Saison #5 • 24-25 novembre 2025 • Paris Expo, Porte de Versailles

Locala

Stand

A83
Reserve your free pass now!
*Offer exclusively for retailers, badge value €99 incl. vat
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All exhibitors

Locala

https://www.asklocala.com/fr
A83
Locala’s omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers efficiently plan, activate, and measure campaigns personalized to the local consumer. Our platform specializes in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies that consistently deliver smarter business outcomes.

MARKETING & COMMUNICATION
All exhibitors

Our conferences

Nov 25, 2025
10:00 AM10:30 AM
Salle 4
Partner conference

LOCALA : Customer Experience & Cybersecurity: The New Pillars of Retail Success in 2025

The 2025 customer is asking for the impossible: an ever-richer and more connected in-store experience, but with a guarantee of absolute security. How can you meet this dual challenge without sacrificing innovation or trust? Discover our exclusive analysis, from the "Retail Insights 2025" barometer, to navigate this new reality and get ahead of the curve. In this conference, we will present our analysis on: The "awexperience" revolution in-store. We will break down this powerful new consumer expectation: 85% of them want to have memorable and sensory experiences at the point of sale. Discover how phygital and immersive concepts are no longer gadgets, but powerful levers to turn a simple visit into an act of purchase and loyalty. Cybersecurity as the foundation of customer trust. Every innovation is a potential gateway for threats. With an average of 44 cybersecurity incidents per year for French companies, the stakes are high. Our analysis will shed light on the scale of the risks and why a robust security strategy has become the essential pillar of a successful customer relationship. Leave with a better understanding of customer expectations and security challenges to make the right decisions in 2025.
Augustin de Nanteuil
LocalaResponsable marketing europe
Sandrine Préfaut
LocalaDG Europe
MARKETING & COMMUNICATION

THE FUTURE IS NOW!


Tech For Retail, the event that defines the evolution of retail through tech.

Tech for Retail is the European trade show that is reinventing retail. It offers a comprehensive and relevant overview of digital tools and technological and eco-responsible innovations for the retail professions. From Supply Chain to Customer Loyalty, technology is imposing itself on retailers, more and more every day and at every level.
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415+

EXHIBITORS

13000+

VISITORS

200+

CONFERENCES

90+

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