Sopra Steria – “Testimonial from Leroy Merlin France”: Digital Transformation of Stores at the Heart of the Company’s Mission
Description
Want to discover how Leroy Merlin is reinventing the in-store experience?
France’s favorite home improvement brand has set itself an ambitious goal: to build sustainable homes for everyone.
To achieve this, Leroy Merlin France is undertaking a bold digital transformation, turning its stores into enhanced experience spaces.
On the agenda: improving both customer and employee experience, optimizing daily operations through new technologies — all while staying true to the company’s strong ethical values.
During this session, Alexis Masset, Digital Director at Leroy Merlin France, will share exclusive insights into this transformation and the tangible impacts felt by in-store teams.
An exclusive testimonial revealing how innovation and retail come together to better serve customers.

The european retail exhibition
24-25 november 2025 • Paris Expo, Porte de Versailles
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