How Customer Engagement and IT (AI, CRM Media...) are revolutionizing loyalty programs?

Nov 25, 2025 | 4:10 PM - 5:00 PM
CRM & CUSTOMER SERVICE

Presented by

Yan Claeyssen

Consulting & Partnerships Leader

Caroline Dassié

Directrice Exécutive Marketing, Marques Propres, Datas & Client Membre du comité exécutif

Laurent Evain

Directeur stratégie marketing & Data clients

Gautier Picquet

COO

Publicis France

Sandrine Sainson

Directrice Marketing Client et Opérationnel

Suggested Sessions

10:00 AM - 10:30 AM

How can you optimize your customer experience with omnichannel appointment scheduling ?

Customer Experience, IT, and Marketing leaders in large organizations face a major challenge : orchestrating millions of customer interactions while keeping costs and resources under control. In...

Directeur projet

Clément Lejeune

Directeur des Opérations

10:00 AM - 10:30 AM

Insurance integrated into Shopify's sales service: Neold's experience with Dn'D x Neat.

👉 Discover how to transform your product page into a trustworthy experience that generates revenue and customer loyalty. Feedback from Neold, an expert in reconditioned electric bikes, provides...

Fanny Saint-Orens

Thibault Petitjean

Head of Product

Rémi Verrière

Responsable d'offre connecteurs et extensions

10:40 AM - 11:10 AM

Create and Promote an Offer that Matches Your Customers' Expectations – The Potager City Case

Today’s consumers claim to care deeply about sustainability, local sourcing, and ethical choices. Yet, when it comes to actual purchases, price, convenience, and habit often take the lead. So how...

Potager City (Carrefour)

Directrice omnicanale de l'offre, des achats et du commerce Potager City

Jonathan Millet-Barquez

Senior Customer Success Manager

Thierry Lépée

11:45 AM - 12:30 PM

Salle Networking

Exclusive mapping of French retail startups by France Digitale and FDJ UNITED Ventures

Alexandre Leclerc

Chef de produit

FDJ UNITED VENTURES

Head of Investments

VP Mirakl Connect

CEO of BU "Payment & Services", Executive VP Innovation and Ventures

France Digitale

Directrice Générale

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