Optimizing the gift card experience with the wallet: the cross-vision of Nature & Découvertes & Global POS

Nov 25, 2025 | 10:40 AM - 11:10 AM
MARKETING & COMMUNICATION E-COMMERCE & OMNICHANNEL PAYMENT METHODS

Description

The gift card is evolving: from plastic to smartphone, it is now integrated into the heart of the customer journey and is becoming a powerful lever for engagement and loyalty. With insights from Nature & Découvertes, discover the concrete benefits of wallet integration, market trends, and the prospects offered by this 100% mobile experience. A cross-vision to demonstrate how the wallet transforms customer relationships: making them more practical, more engaging, and more sustainable.

Presented by

Antoine SCHOOR

Responsable des marchés professionnels et de la carte Cadeau

Nature & Découvertes

Marie-Laure TELLIEZ

Cheffe Produit

By

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