INVITATION

invites you to Tech For Retail

Le salon européen du retail
Saison #5 • 24-25 novembre 2025 • Paris Expo, Porte de Versailles

User.com

Stand

D109
Reserve your free pass now!
*Offer exclusively for retailers, badge value €99 incl. vat
Loading
Loading
All exhibitors

User.com

https://www.user.com/fr
D109
User.com (by Positive) is an **all-in-one platform** that combines a **CDP, CRM, and real-time omnichannel automation**. It unifies customer data (web, app, transactions, support) to power personalized journeys across **all channels** — email, SMS, WhatsApp, Wallet, live chat, pop-ups, forms, and more. With **real-time technology** and **built-in AI**, it anticipates intent, adapts messages, and optimizes every interaction. Marketing and tech teams drive performance through **live dashboards**, **predictive scoring**, and **actionable KPIs**. In one sentence: **CDP + CRM + Real-time Automation** — for more conversion, more retention, and less complexity.

MARKETING & COMMUNICATIONE-COMMERCE & OMNICHANNELCRM & CUSTOMER SERVICE
All exhibitors

Our offers

User

User.com (by Positive) is an all-in-one customer engagement platform that brings together CDP, CRM and real-time omnichannel automation in a single interface. It centralizes all first-party data — browsing behavior, purchase history, marketing interactions, customer service events — to build a unified customer view that is always up to date and instantly actionable. With its intelligent automation engine and built-in AI, User.com enables real-time hyper-personalization: every message, every offer and every journey automatically adapts to each customer’s profile, context and intent. Brands can anticipate rather than react, boosting conversion, strengthening loyalty and delivering a smoother, more relevant experience. The platform also includes a Mobile Wallet that extends marketing campaigns directly onto the customer’s smartphone. Cards, offers, coupons and geo-triggered notifications ensure continuous, contextual engagement across both online and offline environments. Another key strength of User.com is its ability to connect directly to a brand’s product catalog. This native integration allows for real-time automation of upsell, cross-sell and replenishment campaigns, combining product data with behavioral insights to trigger the right action at the right moment. Designed for marketing, CRM and growth teams, User.com is fully no-code, intuitive and scalable. It enables teams to build, test, optimize and deploy complex scenarios without technical dependency. Real-time...

wallet user.com

User.com’s Wallet solution extends your marketing automation directly onto your customers’ smartphones. It allows you to add cards, offers, coupons, tickets and loyalty programs into iOS and Android Wallets, creating a direct, lasting and frictionless connection between your brand and each customer. Fully integrated with the User.com platform, the Wallet leverages your CDP, CRM and transactional data to trigger actions in real time—without complex connectors or technical silos. Every Wallet card becomes an intelligent touchpoint, automatically adapting based on customer behavior, events, loyalty status or any other omnichannel interaction. With geolocated notifications and contextual targeting, customers receive the right message at the most relevant moment: store proximity triggers, cart or appointment reminders, offers when they are near a shop, reactivation after inactivity, and more. The experience is seamless, discreet and highly effective. The Wallet also fits naturally into your existing martech ecosystem: POS systems, e-commerce platforms, mobile apps, loyalty programs, product catalogs. Key information—orders, points, statuses, benefits, loyalty tiers—updates automatically, with no action needed from the customer and no extra workload for your teams. More than just a push channel, the User.com Wallet becomes a natural extension of your multichannel strategy: a rich, dynamic, measurable and fully automatable engagement layer. A simple and powerful way to...

https://www.user.com/fr/uma

Uma — The AI that turns intention into marketing action in seconds Uma is the native AI assistant of User.com by Positive. It instantly transforms an idea into a fully built campaign, without complex setup. Simply state your intention — for example “Retarget abandoned carts with a promo code” — and Uma automatically generates the segment, the messages, the multichannel sequence and even optimization recommendations. A faster, simpler way to act, fully aligned with your real-time data. What Uma does for you • Identifies the right prospects or customers to activate within your unified data • Creates advanced, ready-to-launch scenarios and campaigns • Generates effective, tailored messages and visuals for each audience • Analyzes performance and suggests concrete, data-driven optimizations With Uma, you express the intent. User.com executes it. In seconds. End-to-end lifecycle orchestration Natively connected to your CDP, CRM and behavioral data, Uma supports every stage of the customer lifecycle: Acquisition: detecting relevant audiences and segments Activation: automated nurturing journeys designed to convert Retention: intelligent, contextual and personalized re-engagement Analysis: clear reports, A/B testing recommendations and instant actions Uma orchestrates all your existing channels — email, SMS, push, WhatsApp, chat — and adapts to any sector: retail, e-commerce, SaaS, education, travel, healthcare. Ready-to-use prompts and templates accelerate execution even...

Our conferences

Nov 25, 2025
2:00 PM2:30 PM
Salle 6
Partner conference

AI Agents and Marketing Automation: The New Era of Smart Marketing

Marketing automation is entering a new era: goodbye complexity, hello simplicity and efficiency. Thanks to natural language, it’s now possible to create 360° scenarios (email, SMS, push, WhatsApp, chat) in just seconds, without technical overhead. This conference will explore how to free teams, accelerate execution, and give back space for creativity and strategy.
Julien Labouré
User.comDirecteur France
Bastien BEZIN
User.comVP Sales
MARKETING & COMMUNICATIONE-COMMERCE & OMNICHANNELCRM & CUSTOMER SERVICE

THE FUTURE IS NOW!


Tech For Retail, the event that defines the evolution of retail through tech.

Tech for Retail is the European trade show that is reinventing retail. It offers a comprehensive and relevant overview of digital tools and technological and eco-responsible innovations for the retail professions. From Supply Chain to Customer Loyalty, technology is imposing itself on retailers, more and more every day and at every level.
Buy tickets!

415+

EXHIBITORS

13000+

VISITORS

200+

CONFERENCES

90+

STARTUPS

ADVISORY BOARD

/**/ */
/* */