Boost your CRM and Loyalty strategy beyond the transactional - The Lacoste success story
Nov 24, 2025 | 2:00 PM - 2:30 PM
Nov 24, 2025 | 2:00 PM - 2:30 PM
Description
With an exclusive testimonial from Lacoste
What if your customers became your best ambassadors?
Discover how Lacoste activated its community online and in-store thanks to an innovative CRM strategy.
Explore the multiplied opportunities when you connect CRM and social media.
On the agenda:
> Take your loyalty program beyond the transactional
> Strengthen your visibility and brand preference
> Transform your loyal customers into micro-influencers
> Enrich your customer data with unique insights

The european retail exhibition
24-25 november 2025 • Paris Expo, Porte de Versailles
Keep up to date with Tech For Retail, subscribe now!















