Best-of digital fails that annoy your customers (and how to avoid them)

Description

Your digital journeys are optimized, your campaigns well tuned, and everything seems under control… yet without realizing it, you could still be losing customers to small glitches you don’t see but they definitely do. In this talk, Alexandre Grais (CPTO & Co-Founder, kapptivate) will unpack the most common digital fails in retail and share practical ways to prevent them. With AI and proactive monitoring, learn how to catch these issues before your customers do and deliver a seamless experience without nasty surprises. A must-see if you’d rather not hear about a bug affecting your customers on Twitter!

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