Conference Program

Name: Tech for Retail 2023
Start: 2023-11-28T09:00:00+01:00
End: 2023-11-29T18:00:00+01:00
Location: Paris Expo-Porte de Versailles

All Conferences

Dates

Nov 28Nov 29

Speakers

Room

Converteo : MMM, a tool for managing and optimizing marketing activities at Lacoste

Discover how Marketing Mix Modeling can help you meet the challenges of marketing management in an omnichannel environment.

Guilhem BODIN

CONVERTEO

Partner Practice Media

ADLM

Amélie de la Masselière

Lacoste

Global online marketing director

Nov 29, 2023

1:30 PM - 2:00 PM

Salle 4

TRAACE : "How can you measure and reduce the environmental impact of your value chain when you're...

Vaimo : Accelerated build, replication and internationalisation of D2C e-commerce sites with a...

Arnaud Beuillard

Vaimo Benelux SA

Directeur Commercial France, Belgique

Tech at the heart of the luxury customer experience

GDP

Gonzague DE PIREY

LVMH

Chief Omnichannel & Data Officier

Nov 29, 2023

2:00 PM - 2:30 PM

Salle 2

Accenture : Envisioning the 2050 Landscape by Accenture & Imprudence.

Nov 29, 2023

2:00 PM - 2:30 PM

Salle 5

Bloomreach: Personalization and confidentiality: at the heart of the evolution of third-party...

Customers' expectations of personalization and privacy are high, and continue to grow. Not only do they want their experiences to be tailored to their interests, but they also want to be involved in...

Braze : "Stay ahead in a competitive landscape with successful customer engagement strategies. "

"Discover the power of customer engagement strategies to stay ahead of the competition. Come and explore the different customer-centric approaches and campaigns that lead to success. Through...

vesna Cosich

Braze

Vice Présidente Europe du Sud

Mathilde Guery

The Fork

Global Director of Marketing Excellence

Nov 29, 2023

2:00 PM - 2:30 PM

Salle 1

Klee Commerce: Re-enchanting the retailer & CPG relationship with 3D and virtual reality

Orlane Charpentier

Lindt & Sprüngli

Chargée de merchandising

Nov 29, 2023

2:30 PM - 3:00 PM

Salle 5

Monday.: Accelerating retail transformation: How can technology drive innovation?

To meet the growing needs of consumers, today's retailers must constantly adapt and evolve. Clearly, innovation is key, but the real challenge lies in the effective execution of these strategic...

NielsenIQ: From Potential to Profits: Powering the full E-commerce Growth Opportunity

Rayonnance : A mobile vendor solution at the heart of Thom Group's digital strategy, with...

Stores, privileged places of human contact and pivots of the customer experience, must evolve to adapt to new customer journeys and become the center of omnichannel strategy (unified stock, ship...

Arnaud Affergan

Rayonnance

Responsable Solutions Mobiles

Nicolas Delalande

Zebra Technologies

Channel Account Manager

From barcode to augmented QR Code: a revolution in the making.

Nathalie Cabut

L'Oréal

Head of Digital Services

Stéphane Lannuzel

L'Oréal

Beauty Tech Program Director

Delphine Lebas

GEMO

Directrice développement et transformation durable

Asana : Leroy Merlin x Asana: a smarter way of working for legal, purchasing and supply chain...

AXIANS FRANCE: How are AI and Data transforming the retail sector?

Franck BELLENGER

Axians

Business Unit Manager

Retail Reload : Unit product data as strategic as customer data, NFC - RFID - QR code: Unit...

Systran : Up to 45% increase in efficiency across Luxury Fashion content localization : NOT a...

Pol Kayuka

SYSTRAN

Sales Team Lead - EMEA & India

Woop: Sharing 2024 trends in last-mile delivery: "focus on return flow logistics" with Circular X

Anaplan : How SMCP optimizes its open-to-buy and pre-season purchasing process with Anaplan.

Discover how SMCP, an international organization operating 4 prestigious brands, radically transformed its purchasing process by partnering with Anaplan. In this presentation, SMCP will share the...

Inés Muguruza Churruca

SMCP

Transformation Director

Nov 29, 2023

3:30 PM - 4:00 PM

Salle 3

Cohort : Shaping tomorrow's retail: how to engage the new generation of consumers with emerging...

"The retail industry is in a state of flux. Stimulated by the emergence of new consumer profiles, brands must now turn to emerging technologies to captivate, enrich the customer experience and build...

Jérôme Cornu

Bouygues Telecom

Innovation Marketing and Communication Lead

CRM & Customer Experience Director

Nov 29, 2023

3:30 PM - 4:00 PM

Salle 4

Comarch : "Omnichannel, integrated, real-time loyalty program: the inspiring story of KFC France".

Clémence Raidin

COMARCH

Consultante CRM - Fidélité

Nov 29, 2023

3:30 PM - 4:00 PM

Salle 2

Insider : Putting an end to Batch and Blast. Practical applications of AI to boost marketing...

Marketing teams are under pressure to do more with less. How can we use AI to improve efficiency and productivity without losing the little human touch that makes all the difference. How to avoid...

Discount chains and the role of private labels

Corinne Dauby

Carrefour

Sales and Marketing and Sales Director for Private Label products

Private Label Diretor, EMD

Nov 29, 2023

4:00 PM - 4:30 PM

Salle 2

Havas : 3 technological solutions from Havas to transform retailers' PAC

PACHA, a live massive personalization solution for the production of PAC assets by Prose ON Pixels M4, econometric performance management & predictive analytics solution by CSA Data Consulting Géo...

Francois Barral

Havas Factory

thierry Fontaine-kessar

Directrice du développement

Nov 29, 2023

4:00 PM - 4:30 PM

Salle 1

INNOVATION AWARD

Join us for Tech For Retail's third INNOVATION AWARD ceremony!

Nov 29, 2023

4:00 PM - 4:30 PM

Salle 3

Mongo DB : Data strategy for Cdiscount's marketplace platform

"Come and discover how Peaksys, Cdiscount's tech subsidiary, has grown the French e-commerce leader's data platform to strengthen the operation of its marketplace. This workshop will plunge you...

Cosme Charlier

Cdiscount

Directeur architecture

Nov 29, 2023

4:30 PM - 5:30 PM

Salle Plénière

Beyond borders: spotlight on 4 retail innovations

Speedsize, Weezmo, Syte, Squadded

Nov 29, 2023

5:00 PM - 5:30 PM

Salle 1

START UP AWARD

Join us at Tech For Retail's third STARTUP AWARD ceremony!

Conference Program

All Conferences

Converteo : MMM, a tool for managing and optimizing marketing activities at Lacoste

TRAACE : "How can you measure and reduce the environmental impact of your value chain when you're...

Vaimo : Accelerated build, replication and internationalisation of D2C e-commerce sites with a...

Tech at the heart of the luxury customer experience

Accenture : Envisioning the 2050 Landscape by Accenture & Imprudence.

Bloomreach: Personalization and confidentiality: at the heart of the evolution of third-party...

Braze : "Stay ahead in a competitive landscape with successful customer engagement strategies. "

Manhattan: Returns: creating business value with Manhattan OMS

UKG: Gestion des temps : et si vous planifiez (enfin) l'imprévu ?

Anchanto: How can you successfully digitalize your logistics?

Klee Commerce: Re-enchanting the retailer & CPG relationship with 3D and virtual reality

Monday.: Accelerating retail transformation: How can technology drive innovation?

NielsenIQ: From Potential to Profits: Powering the full E-commerce Growth Opportunity

Rayonnance : A mobile vendor solution at the heart of Thom Group's digital strategy, with...

From barcode to augmented QR Code: a revolution in the making.

Asana : Leroy Merlin x Asana: a smarter way of working for legal, purchasing and supply chain...

AXIANS FRANCE: How are AI and Data transforming the retail sector?

Retail Reload : Unit product data as strategic as customer data, NFC - RFID - QR code: Unit...

Systran : Up to 45% increase in efficiency across Luxury Fashion content localization : NOT a...

Woop: Sharing 2024 trends in last-mile delivery: "focus on return flow logistics" with Circular X

Anaplan : How SMCP optimizes its open-to-buy and pre-season purchasing process with Anaplan.

Cohort : Shaping tomorrow's retail: how to engage the new generation of consumers with emerging...

Comarch : "Omnichannel, integrated, real-time loyalty program: the inspiring story of KFC France".

Insider : Putting an end to Batch and Blast. Practical applications of AI to boost marketing...

Discount chains and the role of private labels

Havas : 3 technological solutions from Havas to transform retailers' PAC

INNOVATION AWARD

Mongo DB : Data strategy for Cdiscount's marketplace platform

Beyond borders: spotlight on 4 retail innovations

START UP AWARD

The GCS

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